Read Publicize This! Promoting Your Group or Nonprofit on a Limited or Nonexistent Budget by Kathleen P. Vermaelen Free Online
Book Title: Publicize This! Promoting Your Group or Nonprofit on a Limited or Nonexistent Budget|
The author of the book: Kathleen P. Vermaelen
Edition: Createspace Independent Publishing Platform
Date of issue: February 19th 2014
ISBN 13: 9781495295515
Format files: PDF
The size of the: 2.41 MB
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"Publicize This!" is a beginner's guide for community and/or nonprofit groups who need to grow their membership, raise awareness of important issues, and solicit donations to advance their objectives-despite the fact that they have a limited or nonexistent marketing budget. Packed with practical advice, this brief and to-the-point book details specific steps that groups might take to make a simple marketing plan, compile a custom media distribution list, advertise group events, capitalize on post-event publicity opportunities, and generate ongoing word-of-mouth that furthers the group's overall goals. All it takes is "some dedication, a little targeted research, diligent collection of relevant information, and steady application of what is learned along the way." Quick and easy fundraising ideas are included, as well as samples of blurbs, announcements, a radio script, and other promotional pieces for modeling purposes. 80 pages.
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Read information about the authorKathleen Powers-Vermaelen is the author of Publicize This! Promoting Your Group or Nonprofit on a Limited or Nonexistent Budget. She holds an M.F.A. in Creative Writing and Literature from Stony Brook Southampton and an M.A./L.S. in English Education from Stony Brook University. Her short stories and poetry have been published in Proteus, MotherVerse, Main Channel Voices, The Southampton Review, The East Hampton Star, and in the flash fiction anthology The Best of Every Day Fiction Two. She currently teaches literature and writing to undergraduate students, and she lives with her husband and two sons on Long Island.
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